When it comes to the cost of Google Ads management, different agencies use different pricing models. PPC management agencies, for example, charge a fixed percentage of the money that you spend on your ads. Most require a minimum ad budget, so this model may not be ideal for small businesses. However, if you need help with your ad campaign and don’t want to hire a PPC agency full-time, you can hire an individual.
There are several different pricing models available when it comes to Google Ads management. These pricing models make it harder to compare different providers and determine which plan will best suit your needs. Understanding how Google Ads management pricing works will help you compare the costs and determine what you need. Many agencies use a percentage-of-spending model, which is convenient and gives you a clearer price. However, if you are on a budget, a flat fee model is the best choice.
Generally speaking, Google Ads management prices depend on the complexity of your account. While a cheaper agency might produce some results, a more experienced agency will give you consistent results. The more money you spend, the more keywords you will need to track and campaigns to run. Some agencies even offer tiered systems, which let you choose which level of management is right for your business. You should consider all factors before signing up with any company.